Thoughts and musings for a Tuesday afternoon:
- MTV’s Stephen Totilo, whose self-described “million-dollar idea” was to have the Xbox Vision Camera snap a picture of your boxer-wearing self on your couch every time you land an Achievement, has turned his genius to fixing the Wii’s Draconian system of “Friend Codes”. The random 16-digit string which serves to identify your Wii from everyone else’s is an idea straight out of the ENIAC days of the 1940’s. So Totilo’s modernized the concept - with an idea straight out the 1980’s. Using the internet to find a site that translates phone numbers into pseudo-text, Totilo decided that his thusly considered Wii Friend Code of ELF-ON-OX-7-YIP-06 was much easier to use. Right… I’m not trying to pick on the guy, and I don’t know what he makes, but MTV - I’ll take half of it for the same job. 867-5309… FIVE-THREE-OH-NINNNNNNE!!!
- Speaking of the music and gaming world colliding, Electronic Arts created it’s own music label. No, you read that right. Sure, they already sell their game’s soundtracks on iTunes, but the new collaboration between Nettwerk Records and EA, cleverly called - wait for it - Artwerk will expand EA’s reach, as stated by Nettwerk’s CEO, Terry McBride. “Artwerk is Music 2.0. It is where music, games and digital entertainment merge.” Well, that explains it. Methinks that EA’s been spending too much time at those Apple events. After watching Steve Jobs roll out the iMac, iPod, iTunes, iTV, iPhone, iToaster, iFridge, iBidet, iDoorbell, iStealthBomber (NOTE - Not all of the aforementioned products actually exist… yet), EA must feel a little… inspired.
- Oh, and can we all agree to cool it on the “2.0″, “3.0” shtick? That got played out faster than Mel Gibson’s connection to reality.
- Take-Two’s impending train-wreck is less than 48 hours away, as the company couldn’t find any buyers and now prepares to face the onrushing hordes of angry stockholders Thursday. Take-Two’s prodigal son, the ever-controversial Rockstar Games, loves to set their games in the 80’s and 90’s, so perhaps the wildly nonsensical, hooker-hiring corporate raider Edward Lewis would be available in a pinch - he’d be a perfect fit for Rockstar, and it’s not like Richard Gere’s doing anything else anyway…