Shawn DrotarTruth in Advertising

Posted on December 5th, 2006 in Gaming, Xbox 360, Opinion by Shawn Drotar

When is a Halo 3 commercial not about Halo 3?
When it’s released months prior to an unspecified release, yet smack dab in the middle of the holiday shopping season.
Last night’s CGI Halo 3 commercial was developed by Digital Domain - the Hollywood special effects house originally co-founded by “Titanic” director James Cameron - and contained […]

Mark FossenHere And There

Posted on December 5th, 2006 in Gaming, Xbox 360, News, Opinion by Mark Fossen

Happy Halodays!: Last night’s HALO 3 ad was pretty fantastic. I was completely caught off guard by the quiet beginning and was on my way for a slice of pizza when it suddenly broke into the battle sequence and I realized “Ohmyheck …This Is It.” It certainly delivered, providing what comics blogger extraordinaire Dave Campbell […]